Vision Logic Studios logo Vision Logic Studios

24 years of in-depth digital marketing execution and technology management.

Vision Logic Studios is one part product shop, one part automation agency — built by a single marketer who's spent two decades wiring up pipelines, platforms, and the occasional payroll-saving miracle at more startups than fit neatly on a résumé.

Join the waitlist See what I do

Taking on a very small number of early partners. No sales team — just me, reading every message.

Vision Logic Studios owl-and-gears mark

What we do

Two businesses, one operator.

A product side that builds, and an agency side that executes. Both run on the same twenty-four years of scar tissue.

The Product Shop

Every consulting engagement leaves behind a pile of internal tools, spreadsheets-turned-systems, and "I wish this software existed" moments. The product shop is where those get built properly — tested on real marketing operations first, packaged for other teams second.

  • Built from real operational pain, not a whiteboard
  • Small, focused tools — not another bloated platform
  • Shaped by 20+ years of actually using this stuff

The Automation Agency

Hands-on marketing operations and automation for B2B teams who need someone who's built the lead-gen engine before — from zero, more than once. Strategy included, but I still enjoy being in the weeds of the actual system.

  • Marketing ops & CRM automation (Pardot, HubSpot, and friends)
  • Demand gen, SEO & content systems that compound
  • Reporting, attribution & martech stack audits

The long version

A career told in lessons, not just job titles

Twenty-four years, more small companies and startups than I can list with a straight face, and a "learning experience" called out from every single one. Here's the abbreviated cut.

2023 – Now
Founder
Vision Logic Studios / Shemash Consulting
The lesson: Twenty-two years of lessons, finally built into one shop instead of scattered across someone else's org chart.
2019 – 2023
Sr. Director, Digital Innovation & Strategy
Claravine
The lesson: Perseverance compounds — $2M to $8M+ ARR compounds too, especially with the right people alongside you.
2018 – 2019
VP, Marketing Operations
Amazing Corps
The lesson: Discipline — to show up, stay collaborative, and put the work first — is the whole game when a workplace gets hard.
2015 – 2018
VP of Marketing
SelectHub
The lesson: Pressure to grow reveals exactly what your systems and your emotional discipline are actually made of.
2014 – 2015
Director of Marketing
Net-Results
The lesson: When you're bootstrapped and outgunned by billion-dollar competitors, experimentation isn't optional — it's oxygen.
2014
Director of Marketing
mShopper
The lesson: Sometimes the whole company fails around you. Expect it, take the lesson, and don't confuse the failure for your own.
2012 – 2014
Marketing Operations
Gabriel Sales
The lesson: Organization isn't just personal productivity — it's what you leave behind for the next person. Write the manual before you go.
2009 – 2018
Owner & Digital Strategist
NetExperienced (self-founded)
The lesson: You're always selling yourself, whether you admit it or not. Do the work to make that an easy sell.
2008 – 2009
Digital Marketing Director
Aromi D'Italia
The lesson: Know where your line is, and be willing to lose the job over it. Standing firm on a commute I wouldn't make led straight to what came next.
2002 – 2008
Various Digital Marketing Roles
Multiple Companies
The lesson: The unglamorous jobs are where you actually learn the trade — SEO, email, analytics, whatever nobody else wanted to touch.

Who's actually doing the work

About the founder

Michael Shearer, founder of Vision Logic Studios

Michael Shearer

Founder, Vision Logic Studios

Twelve-plus years in B2B marketing leadership, and ten more before that in general marketing and analytics — which either makes me an expert or just someone who's been doing this a very long time. Probably both.

I've built lead-gen programs from zero, scaled pipeline past $10M monthly, helped take a company from $2M to $8M+ in ARR, and have seen a lot over the years. I even wrote a small, honest book about it, which you're welcome to ask me about — I'll spare you the sales pitch and just send it over.

Early access

Get on the list

I'm taking on a small number of early partners while I build this out properly. Tell me what you're working on — I read every submission myself, because there's no one else here yet.